Industry: Mediterranean Cuisine
Brand identity, menu design and print marketing material creation.
The iconic Roobic’s flame represents the freshness and quality of the food that is served right off the grill.
The need to drive more traffic into Roobic’s Cafe brought this project to life. The goal of the redesign was for the restaurant to be eye-catching, more modern, relatable for its customers, while standing out from other Mediterranean cuisine places, which tend to have a similar look amongst each other.